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Lucrari Apparel's is a clothing brand that aims to "motivate the world to make money and wealth through creativity."
BRANDING - E-COMMERCE WEB DESIGN
The CEO of Lucrari had inventory and a customer base but lacked a functional website, which is where I came in. I created a Shopify website for Lucrari to have an official channel to sell inventory. When it came to designing the site, I selected the color scheme by picking out the colors in the logo he provided. I developed mock-ups designs for for Lucrari's t-shirts and mock-ups with models wearing the designs for potential customers. I wanted Lucrari Apparel's website to encompass the creativity that he wants his customers to feel and his customer base's diversity.
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