The CEO of Lucrari had inventory and a customer base but lacked a functional website, which is where I came in. I created a Shopify website for Lucrari to have an official channel to sell inventory.  When it came to designing the site, I selected the color scheme by picking out the colors in the logo he provided. I developed mock-ups designs for for Lucrari's t-shirts and mock-ups with models wearing the designs for potential customers. I wanted Lucrari Apparel's website to encompass the creativity that he wants his customers to feel and his customer base's diversity.