We were tasked with making a presentation on what we believed was the most influential ad of all time. I chose the Kool-Aid Man, and here's why.

Background

  • Pop culture icon.

  • More than 50 years old.

  • You know him from your childhood into adulthood.

Kool-Aid Man

A Timeline

The live-action Kool-Aid man retired in 1994 paving the way for the digital Kool-Aid man we see in the 2000s.

1954

1956

1975

1983

1995

2000

2013

"The Pitcher Man"

Prototype by Marvin Potts hired by General Mills

Major advancement in children's advertising.

Kool-Aid Man’s mouth was animated to "move" in sync with his voice.

Became a pop culture icon.

Did you know the Kool-Aid Man had a Marvel and Archie Comic comic collection? Neither did I.

Kool-Aid Man  in Pop Culture

The Kool-Aid Man has evolved from a fruity beverage mix mascot to a pop culture icon within 50 years. Appearing in various tv shows and more.

So. . .is The Kool-Aid Man the coolest, most influential ad of all time?

Thank you for checking out my work!