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NOVA CAT CLINIC
Website Redesign & SEO Optimization
Nova Cat Clinic, one of Northern Virginia’s leading veterinary clinics, approached me to overhaul their outdated, difficult-to-navigate website. The original site had excessive, disorganized pages, lacked mobile optimization, and was underperforming in search results due to poor SEO structure.
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Former Website Problems​
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Cluttered navigation with too many unnecessary pages
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Content buried in long text and broken media
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Outdated visuals and poor branding consistency
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Not mobile-friendly, frustrating on smaller screens
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Weak SEO and unclear calls to action
Website Redesign Highlights
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The redesigned website elevated Nova Cat Clinic’s digital presence into a modern, user-friendly platform. Streamlined navigation, mobile optimization, and a cohesive visual identity made the site both welcoming and professional, while improved content structure and SEO boosted local search visibility. Clear calls to action simplified booking and contact, creating a seamless client experience.
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The Impact​
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Beyond design, the site has driven measurable business growth and stronger visibility in a competitive market. Since its launch, it has generated over 13,000 sessions and more than 12,000 unique visitors, with over 32,000 page views in the past year. On average, the site attracts 37 daily sessions and 33 daily unique visitors, with 59% of traffic now coming from organic Google search, solidifying Nova Cat Clinic as one of the top results for cat care in the DMV area.