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OUR COMMUNITY HOME
Styleguide, Web Design, Social Media Graphics
As part of Booz Allen Cares, I utilized my design skills to assist Our Community Home, a non-profit aiding underserved clients with vital resources. Initially focused on social media design and strategy, I identified broader challenges, including their logo's lack of appeal and the website's need for better UX/UI and mobile optimization.
I addressed these with a holistic approach, revamping the logo, creating a brand style guide, overhauling the website, and enhancing SEO. The outcome was a revitalized brand identity, a sleek logo, and an optimized website, all contributing to increased engagement and a solid foundation for future funding initiatives.
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